Why Us

NZ made & owned

Proudly New Zealand owned, Baby Steps is produced in our own facilities, giving us full oversight and control of every step in the manufacturing process.

From the farms that produce the milk to the final product that your little one gets to enjoy, we ensure every step is guided by care, quality, and a commitment to your child’s well-being.

Working alongside New Zealand’s local farming community is incredibly rewarding for us as we believe high-quality nutrition can only come from an environment treated with utmost care and integrity. Our relationships with our local farmers are truly personal as we are such a tight-knit community, with a common mission.

Close proximity between partner farms and factories also results in a smaller environmental footprint and this is just one of the things that we believe make Baby Steps goat milk products truly special.

Our two factories and head office are located within Auckland, New Zealand.

Gentle on tummies

We understand that what we put into our Baby Steps products, is just as important as what we leave out.
Our formulas are free from palm oil, fish oil, soy, preservatives, refined sugars and gluten, and is Halal and vegetarian friendly.
By blending carefully selected ingredients with the natural goodness of New Zealand goat milk, we give you peace of mind that your little one’s nutritional needs are being met.

In goat’s milk, it is found to have lower levels of αS1-casein protein which is linked with better digestion (Almaas et al 2006 Int Dairy J 16:961).
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For further information on the natural goodness of goat milk, please refer to this page.

New Zealand’s No. 1 Owned Brand

Completed 36 nutrients

No goaty smell

New Zealand’s No. 1 Owned Brand

Completed 36 nutrients

New Zealand’s No. 1 Owned Brand

Completed 36 nutrients

No goaty smell

New Zealand’s No. 1 Owned Brand

Completed 36 nutrients

Our Ethos

Nature by nature

We see high-quality nutrition as a means of establishing a foundation of health and wellbeing which children and caregivers can build upon together through learning, exploring and connecting. Our products contain the goodness of goat milk and are blended with the essential vitamins and minerals needed to support your child’s adventurous first steps through life.

Nourish By Environment

We care for the goodness of our world, and for us this means enriching people’s lives through quality nutrition. We have a holistic lens and believe that quality nourishment can only come from an environment that has been respected and treated with integrity. For us, it is important to act sustainably to protect our environment now and for future generations so they can also thrive in all aspects of life.

Impacting Our Communities

We support the collective goodness of NZ farms, business and people, and understand the importance of supporting and investing in local New Zealand farmers and the integral role they play. We source local and produce local.

Less processed

At Baby Steps, we use New Zealand whole goat milk in our formulas, not skim milk.

Unlike other formula brands that may remove the milk fat, and be left with skim milk, we retain the milk fat to provide higher levels of natural milk fat for your little one’s growth and development.

We also preserve the natural goodness and nutrients of goat milk, by heating our milk just once, therefore halving the heating process.

Other formula brands may go through two to three heating phases, and this additional heating and drying steps increases the level of undesirable compounds in milk.

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NZ made & owned

Gentle on tummies

Our Ethos

Less processed

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